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SIGIR
2008
ACM
15 years 6 months ago
Optimizing relevance and revenue in ad search: a query substitution approach
The primary business model behind Web search is based on textual advertising, where contextually relevant ads are displayed alongside search results. We address the problem of sel...
Filip Radlinski, Andrei Z. Broder, Peter Ciccolo, ...
SIGIR
2002
ACM
15 years 6 months ago
The Importance of Prior Probabilities for Entry Page Search
An important class of searches on the world-wide-web has the goal to find an entry page (homepage) of an organisation. Entry page search is quite different from Ad Hoc search. Ind...
Wessel Kraaij, Thijs Westerveld, Djoerd Hiemstra
SIGIR
2012
ACM
13 years 9 months ago
Identifying entity aspects in microblog posts
Online reputation management is about monitoring and handling the public image of entities (such as companies) on the Web. An important task in this area is identifying aspects of...
Damiano Spina, Edgar Meij, Maarten de Rijke, Andre...
WWW
2009
ACM
16 years 7 months ago
Semantic wiki aided business process specification
This paper formulates a collaborative system for modeling business application. The system uses a Semantic Wiki to enable collaboration between the various stakeholders involved i...
Toufeeq Hussain, Rajesh Balakrishnan, Amar Viswana...
ICTAI
2007
IEEE
16 years 1 months ago
Versatile RDF Representation for Multimedia Semantic Search
Abstract—The integration of semantic representation and retrieval technologies into mainstream web applications depends on the ease of adoption and re-use of existing information...
Dario Bonino, Fulvio Corno, Paolo Pellegrino